One of the things you can do to present your local business better in search results is Schema.org data for rich snippets. Adding structured data to your site can help search engines understand your business and how it performs. For Continue reading Local business listings with Schema.org structured data
Google has announced a couple of updates to its Schema structured data support. These enhancements will improve discussion forums, profile pages, and organizations’ appearance in search engine results pages. Let’s review these changes. You’ll see how the Yoast SEO Schema Continue reading Yoast SEO helps you navigate all Google Schema updates
Master the art of using Schema.org to elevate your online visibility with our ultimate guide to structured data. Dive into the heart of Schema.org and how it can revolutionize how your site interacts with search engines like Google. Explore its Continue reading Structured data with Schema.org: the ultimate guide
If you use Yoast SEO on your site, you’re probably familiar with features like the SEO analysis or the snippet preview. You might also know our inclusive language analysis, and how easily you can link to related posts or create Continue reading Yoast SEO’s hidden features that secretly level up your SEO
Google Search Console is an essential tool for website owners. This tool shows you how your site appears in Google’s search results. It also shows you what to improve to maximize your listings in the results. One of the many Continue reading Check validity of structured data in Google Search Console
For most sites, SEO in 2023 will probably be similar to the past couple of years: you still need to improve your work but set the bar higher and higher. Competition is getting fiercer, and Google — and your potential Continue reading SEO in 2023: Your chance to shine!
Search has come a long way since its early beginnings. Altavista and AskJeeves are long gone, and most of us can’t imagine a world without Google these days. But search continues to change. It has always been a work in Continue reading SEO, Schema, and the future of search
Search has come a long way since its early beginnings. Altavista and AskJeeves are long gone, and most of us can’t imagine a world without Google these days. But search continues to change. It has always been a work in Continue reading SEO, Schema, and the future of search
If you have a local business selling products or services, you have to think about the local ranking of your website. Local SEO will help you surface for related search queries in your area. As Google shows local results first Continue reading Local ranking factors that help your small business’ SEO
You might have heard about structured data, Schema.org, and JSON-LD. You might have even heard that it’s becoming more and more important to add them to your site. But what do these terms mean exactly? What is structured data? And Continue reading What is structured data?
Having great product pages is so important for your sales. These are the pages where people decide to click that buy button. Besides optimizing your product pages for user experience, you want to make sure these pages are as good Continue reading Product page SEO: 5 things to improve
Reviews or testimonials are mostly said to work based on social proof. Social proof is a psychological process in which people copy the behavior of others in an attempt to reflect correct behavior. In addition, search engines are increasingly looking Continue reading How to get ratings and reviews for your business
We’re massive advocates of using Schema structured data to help search engines understand website content. Our plugins automatically take care of anything Schema-related for you, but we know that we’re not the only ones to do so. It’s possible to Continue reading Open-source software, open Schema protocol!
Public locations/venues — like art theaters, parks, bus stations, and stadiums – play a massive role in people’s lives in a community, town, or city. They are present in every community, and they are the foundational elements of a healthy Continue reading Putting local stadiums, aquariums, and museums on the map with Yoast Local SEO
Yoast SEO Premium has a new feature that helps you quickly check your SEO settings. The front-end SEO inspector is designed to help you do just that — inspect the metadata your post outputs right from the front end. You Continue reading Meet the front-end SEO inspector in Yoast SEO Premium
If you’ve been following our releases, you might notice that we’ve been pumping out a lot of new features recently. Continuing that momentum, we’re releasing yet another feature: the front-end SEO inspector. This tool allows you to quickly and intuitively Continue reading Yoast SEO Premium 19.1: new front-end SEO inspector
We’re always working to improve and refine the Yoast SEO user experience with every release. In this release, we’ve rolled out improvements to our Schema structured data implementation and fixed a couple of bugs. Aside from that, we’ve decided to Continue reading Yoast SEO 19.4: new emoji picker tool, word complexity feedback in more languages and Schema improvements
You might have heard that you need structured data on your website. Not only will Google understand your content better, but it will also increase your chances of getting those shiny rich results. In Yoast SEO, we output Schema as Continue reading Schema – why you NEED Yoast SEO to do it right!
The worldwide web is one of the greatest achievements of mankind. It has revolutionized communication and allowed for a stunning amount of innovation to happen. As a place without regulation, the web was allowed to grow tremendously. But today, we Continue reading Towards a trusted web: Timestamp content with WordProof
More and more people, and more and more developers, are talking about structured data, and Schema.org. We talk and have talked about Schema for quite some time at Yoast and we’ve built loads of things with and on top of Continue reading Why Schema needs to be a graph