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If you want to reach a younger audience, you need to look into TikTok. Almost half of TikTok’s user base is under 30 years old. So if that’s a market you want to target, you should consider creating a TikTok account and a TikTok strategy. In this post, we’ll give you 5 tips on how to use TikTok for your business. Let’s go!
Understand TikTok as a platform
It’s good to understand TikTok as a platform before you start using it for your business. Why? Because you need to understand what appeals to people and what type of content is popular if you want more engagement.