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iA Presenter: A Case Study On Product Pricing Considerations

via smashingmagazine.com => original post link

This article is a sponsored by iA

So, you’ve created a thing. That thing could be anything, say a product the world never knew it needed or maybe a stellar SaaS app that makes everyone way more productive. You had a brilliant idea and took the initiative to make it happen. It’s time to put it on the market!

But wait… how much money are you going to charge for this thing? That’s often a way more difficult question to answer than it might seem. I mean, slap a price on the tin, and that’s it, right?