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This article is a sponsored by Storyblok
Nowadays, web performance is one of the crucial factors for the success of any online project. Most of us have probably experienced the situation that you left a website due to its unbearable slowness. This is certainly frustrating for a website’s user, but even more so for its owner: in fact, there is a direct correlation between web performance and business revenue which has been corroborated time and again in a plethora of case studies.
As developers, optimizing web performance must therefore be an integral part of our value proposition. However, before moving on, let’s actually define the term. According to the MDN Web Docs, “web performance is the objective measurement and perceived user experience of a website or application”. Primarily, it involves optimizing a site’s initial overall load time, making the site interactive as soon as possible, and ensuring it is enjoyable to use throughout.