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Link building is an essential aspect of SEO. It helps search engines to find and rank your pages. You can write the perfect post, but if search engines can’t follow at least one link to it, it will most likely wait forever in vain for visitors to admire its outstanding content. For Google to find your post, it needs links from other websites. The more links, the better. But, beware, the quality of links does matter! Not every link is as valuable as others. Even worse: some links could negatively affect your site. Here, we’ll explain how link building works. We’ll also guide you to more in-depth articles if you want to learn how to do it well.
Before we dive in, if you want to learn more about link building strategies and other essential SEO skills, you should check out our All-around SEO training! It doesn’t just tell you about SEO: it makes sure you know how to put these skills into actual practice!!
What is a link?