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The heads of tech companies controlling the online conversation has been a big issue recently based on Elon Musk’s takeover of Twitter and subsequent actions. WordPress has a similar issue that doesn’t get much attention, probably explained, in part, because of the more systematic control. The head of WordPress Matt Mullenweg is the person who controls what news outlets are shown in the WordPress dashboard. He also has at least some level of control of multiple of those, including direct ownership of what is probably the largest WordPress news outlet, the WP Tavern.
The ownership of the WP Tavern is barely disclosed. For example, a recent story about a State of the Word speech given by Matt Mullenweg makes no mention of that, despite him being central to the story. The only place that appears to be disclosed is on the About page, which is linked to from the footer of the website and even that mentions that his ownership was hidden away for two years: [Read more]