torquemag.io


WP Event Manager Review – A Solid All-in-one Events Management Plugin

torquemag.io :: Including events on your WordPress site is a common goal for WordPress users. Whether as an event calendar, by offering event registration, or having a designated events page, there are many ways to include your organization’s happenings on your website. WordPress offers several plugins to achieve ...

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7 Ways to Boost your Mobile Conversions

torquemag.io :: When you create an online store, naturally, your main goal is to generate sales. But, if all of your sales are coming from desktop users, you’re missing out on a ton of revenue you could be generating from mobile shoppers.  And more of your target audience is visiting your website from their phones ...

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4 Ways to Prepare a WordPress Website for Black Friday

torquemag.io :: Black Friday is just around the corner, which means consumers are gearing up for some holiday shopping. E-commerce shopping rates are at their highest from Black Friday through Cyber Monday. If you don’t prepare your site, you may miss out on this surge in spending. This time of year is for giving ...

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How to Get Started With Pay-Per-Click (PPC) Advertising on Your WordPress Site

torquemag.io :: In many ways, driving traffic to your website is the name of the game. After all, more visitors can lead to increased engagement, and with any luck, additional conversions. Search Engine Optimization (SEO) strategies can improve your numbers over time, but what if you need more immediate results? ...

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File Integrity Monitoring for WordPress Websites

torquemag.io :: Your WordPress website is made up of files, and it’s important that you know all of the changes that happen to those files as an administrator. Unauthorized file changes can break your website, change its behavior, or be a sign of a hack. By keeping yourself informed of file changes on your ...

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What is a Waterfall chart and How do you Read it?

torquemag.io :: Site speed and performance are a crucial part of any website. If your site doesn’t load fast enough, people will leave. A fast WordPress website not only helps you perform well on search engines but also improves your conversion rate.  To learn the speed of your WordPress website, use tools like ...

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Everything You Need to Know to Prepare for PHP 7.4

torquemag.io :: When you’re developing and managing WordPress sites, keeping them updated is crucial. However, it’s not just the core WordPress software that should be consistently updated, but the primary programming language as well. The latest version of PHP is set to release next month. PHP 7.4 comes with a ...

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5 Key Maintenance Tasks for Your WordPress Website

torquemag.io :: For your WordPress website to be a success, you’ll need to focus on more than just its content and design. Regular maintenance is also required, to keep your site secure and running smoothly. Over time, however, these maintenance tasks can start to accumulate and feel a bit overwhelming. The good ...

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Yoast Creates Free Online Course for WordPress Beginners

torquemag.io :: Getting to know WordPress can be quite daunting. Especially if you don’t have a background in engineering. That’s why we — team Yoast — created a brand new free online training course to teach you how to get started with WordPress. We’ll cover all the basics from “What is a page builder?” to “How ...

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How to Determine What Your Development Services Are Worth (5 Key Tips)

torquemag.io :: Pricing your services as a WordPress developer is a tricky task. On one hand, you don’t want to overcharge and drive potential clients toward your competition. That said, you also don’t want to sell yourself short and miss out on income you deserve. While striking a balance is difficult, there are ...

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WCUS 2019 Video Round Up

torquemag.io :: We had a great weekend at WordCamp 2019 in St. Louis, MO. This year we had the chance to chat with 12 fascinating WordPressers about several interesting topics. You can watch all of our interviews here: This year we chatted with Marieke van de Rakt (Yoast SEO), Matt Barry (Wordfence), Ben Pines ...

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State of the Word 2019

torquemag.io :: On Saturday night, Matt Mullenweg took the stage in St. Louis to deliver the 2019 State of the Word. The talk provides a look at this year in the WordPress community and what is on the horizon for the platform. Mullenweg opened this year’s talk by premiering a documentary created about the ...

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What to Do When a Client Leaves You Negative Feedback (5 Key Tips)

torquemag.io :: You work hard to deliver products and services your customers will be happy with. So it can be frustrating when a client voices their dissatisfaction. More importantly, negative comments could make other potential customers reconsider working with you. However, there are appropriate ways you can go ...

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Torque Toons: WCUS Wapuu in St. Louis

torquemag.io :: The Torque team is heading to St. Louis this weekend for WordCamp US and we are bringing a fresh new batch of Torque Toons coloring books with us. Here’s the cover image for this year’s WCUS edition of Torque Toons.

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WordCamp US 2019 Attendee Guide

torquemag.io :: WordCamp US kicks off this Friday at America’s Center Convention Complex in the heart of St. Louis. The two-day event is jam-packed with incredible speakers, sessions, and swag. Since the Torque team has been lucky enough to attend every year, we thought would pass along some advice to anyone going ...

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Torque News Drop: The Torque Redesign

torquemag.io :: The Torque News Drop is a weekly report on the most pressing WordPress news. In this week’s episode of the Torque News Drop, Doc talks with Stacey Lane. Stacey is a visual experience designer with WP Engine and led the redesign of TorqueMag.io.

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A Simple Guide to Help You Prepare for WordPress 5.3

torquemag.io :: WordPress is constantly changing. As a web developer, it’s important to stay ahead of updates so you can keep your clients’ sites secure and performing optimally. This matters because WordPress 5.3 is set to release on November 12, 2019. It includes a wide range of updates and new features, which ...

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6 Spooky Marketing Ideas You Can Adapt to Your Business This Halloween

torquemag.io :: The days are getting shorter, the nights longer, and a chill is creeping back into the air. Summer is definitely over, and that means Halloween — and the start of the holiday season — is nearly here. Halloween is one of the most popular holidays in the U.S., and nearly half of all Americans ...

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Custom Google Analytics Dashboards – Why and How to Create Them

torquemag.io :: In case you haven’t noticed it yet, here at TorqueMag we are a little obsessed with web analytics. You can see it from articles like these: 10 Excellent Google Analytics Alternatives You Should Check Out (2019) The 4 Best Google Analytics Plugins For WordPress A Google Analytics Tutorial For ...

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Announcing the Torque Redesign

torquemag.io :: Torque was created at WordCamp San Francisco in 2013 as a way to give back to the WordPress community. That vision has since grown and made Torque a leading resource in WordPress. Geared toward beginner and experienced developers alike, Torque aims to help every person make the most out of ...

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WP&UP to Bike to WCEU 2020

torquemag.io :: WordCamp Europe is currently one of the biggest WordPress events in the world. Bringing together people from around the globe to connect, develop, and support the CMS that now powers over 30 percent of the web. Earlier this year for WCEU 2019, it was not only a time to learn and network but an ...

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Torque Toons: Halloween Costumes For WordPressers

torquemag.io :: Looking for a few last minute costume ideas? Here are 4 easy Halloween costumes for WordPressers.

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Freelancer vs. Agency Developer: Which Path Is Best for You?

torquemag.io :: As a web developer, your skills are in high demand in today’s job market. More companies are making e-commerce and mobile marketing a priority, and it’s creating an abundance of work opportunities. However, the more career options you have, the more difficult it can be to decide which is right for ...

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How to Use the Scrum Methodology to Boost Your Team’s Productivity (In 6 Steps)

torquemag.io :: As a developer, you’re often charged with tackling complex projects. Organizing, prioritizing, and delegating tasks is a necessary but often challenging aspect of project management. The Scrum Methodology is a simple concept that can be used to streamline these types of complex projects. ...

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Doc Pop’s News Drop: Is “the End of WordPress Themes” In Sight?

torquemag.io :: Doc Pop’s WordPress News Drop is a weekly report on the most pressing WordPress news. When the news drops, I will pick it up and deliver it right to you. In this episode of News Drop we talk with Ben Gillbanks, a WordPress theme designer, about how Gutenberg and content blocks could spell out the ...

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6 Eye-Opening SEO Case Studies and What Made Them Successful [2019]

torquemag.io :: SEO case studies are a great way to learn more about how to do search engine optimization. Instead of studying the theory and applying it to your own site in the hopes of achieving results, you can instead see what someone else did and got out of it. In the following, you will find the key findings ...

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How to Use Image Processing to Optimize Your Photos and Maximize Performance

torquemag.io :: Images can be a powerful communication tool when used alongside other web content. They add visual interest to keep users engaged, provide clarity for instructions, and can even showcase key data. However, uploading too many large media files can have a detrimental impact on your site’s ...

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Torque Toons: The Legend of Headless CMS.

torquemag.io :: Looking for a Halloween costume? How about The Legend of Headless CMS?

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Why Mobile Apps Are Making a Comeback for WordPress Publishers

torquemag.io :: When it comes to news sites, blogs, and other digital content publishers, making sure your posts are accessible on mobile devices is key. While responsive web design is the first choice and a must-have, a web experience doesn’t always provide the easiest or most engaging reading experience for your ...

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WooCommerce Maintenance: How to Care For Your E-Commerce Site

torquemag.io :: WooCommerce is now one of the most popular e-commerce solutions with 41% of all online stores built on the platform.  With WooCommerce, a business or individual can start with a few products and grow over time into an online store with 500+ products, wholesale pricing, and numerous ...

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AI Marketing: What It Can Do for Your Business or Website

torquemag.io :: AI marketing seems to be the new buzzword in digital marketing. Statistics on the kind of impact this new technology will have in the future are certainly impressive. Among other things, they predict that as early as 2020, 85 percent of customer interactions will not be with a human. Already today, ...

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The Best 4 CRM Integrations For Improved Sales and Happy Clients

torquemag.io :: Customer relationship management (CRM) software is the biggest software market in the entire world, and it’s expected to grow to $80 billion by 2020.  It’s no secret that CRMs are powerful tools for both sales and marketing teams. They provide powerful data features to manage customers and engage ...

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Google’s Layout Changes and What They Mean for Your SEO

torquemag.io :: Google likes to mix it up. From constant algorithm changes to its RankBrain AI, there is always news out of Mountain View. Another thing that has changed a lot over time is the layout of the SERPs or Search Engine Result Pages. As of late, you might have noticed that the search field now has …

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Everything You Need to Know About Genesis 3.1

torquemag.io :: Genesis is one of the most popular WordPress frameworks. However, it previously lacked certain features that were important to developers, such as a way to edit footer credits and demo content with one click. Now, Genesis 3.1 is here. With it comes a handful of useful updates and features to ...

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How to Conduct an Accessibility Audit on Your WordPress Site

torquemag.io :: It’s one thing to recognize the phrase “website accessibility” and know that it’s important. The challenge is understanding how to actually go about it. However, designing your website with accessibility in mind is imperative to ensuring a positive user experience. Conducting accessibility audits ...

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Torque Toons: Tech Like A Pirate Day

torquemag.io :: Happy TalkLikeAPirateDay! 

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Automattic Gets $3 Million at $3 Billion Valuation from Salesforce

torquemag.io :: Automattic just closed a Series D funding round of $3 million from one investor, Salesforce Ventures. According to Automattic founder, Matt Mullenweg, this investment will allow the company to stay the course and honor the current roadmap. For Automattic, the funding will allow us to accelerate our ...

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Doc Pop’s News Drop: #HeadToWCEU

torquemag.io :: Doc Pop’s WordPress News Drop is a weekly report on the most pressing WordPress news. When the news drops, I will pick it up and deliver it right to you. In this week’s episode of News Drop we talk with Carole Olinger from WPandUp.org about mental health, WordPress, and #HeadToWCEU

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SEO vs PPC for Traffic Generation – Which One Should You Choose?

torquemag.io :: The SEO vs PPC debate revolves around one question: how to get traffic to your site. Every online business needs it. No matter how great or innovative your product or service is, if nobody sees it, it might as well not exist. One of the main traffic avenues for websites is search engines. Here, ...

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What to Do When a Client Is Refusing to Pay You

torquemag.io :: Being a freelance developer comes with many challenges, and dealing with less-than-pleasant clients is one of them. However, there’s a serious difference between putting up with someone’s annoying quirks and letting them get away with not paying you. Fortunately, in situations where your income is ...

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Doc Pop’s News Drop: WordPress 5.2.3 Security Release

torquemag.io :: Doc Pop’s WordPress News Drop is a weekly report on the most pressing WordPress news. When the news drops, I will pick it up and deliver it right to you. In this week’s News Drop we talk with Mikey Veenstra, a threat analyst at Wordfence, about cross site scripting attacks and the release of ...

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How to Use Heatmaps for Website Improvement (Examples, Tools, Etc.)

torquemag.io :: Do you feel like your website just isn’t optimized, but you aren’t sure where to begin in fixing the problem? Do you think it would make a huge difference if you knew where your visitors are going, what they are trying to get to, and common areas where they get stuck? Luckily, there is a …

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How to Block Cookies on a WordPress Website

torquemag.io :: ‘Cookies’ are small bits of data that enable user-specific features, but they have also become a source of privacy concerns and security risks. This is why the so-called ‘Cookie Law’ was put in place. In a nutshell, this requires user consent to be collected before using them. To meet this ...

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The 6 Most Common Causes of WordPress Website Crashes (And How to Prevent Them)

torquemag.io :: Owning a self-hosted website can be fun and rewarding. And for businesses, it’s essential to have a website that looks good, works well, and that you can count on. WordPress is an excellent platform for getting this done. But no technology is perfect, and nobody is immune to making honest mistakes ...

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5 of the Best WordPress Development Environment Options

torquemag.io :: A development environment is unlike any other tool you’ll use when creating WordPress products. This is because different solutions perform various primary jobs. So unlike with your favorite text editor, you’ll probably have to be familiar with several development environments during your career. ...

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How to Avoid Hidden WordPress SEO Mistakes That Can Sabotage Your Rankings

torquemag.io :: The first recorded usage of the term SEO was in 1997 on the site MMG WebStep Services, where it was listed as part of several service packages they offered.  Interestingly enough, other services included in the packages were link development, writing and distributing press releases, and online ...

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6 Ways to Create a More Eco-Friendly Website (Design, Hosting & More)

torquemag.io :: “What is an eco-friendly website? How can a website be bad for the environment!? It’s not even a real thing!” Does the above might mirror your first reaction? I don’t blame you. It’s hard to imagine something which is completely virtual to have an impact on the real world. And yet, the Internet ...

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How to Simplify and Accelerate the Web Design Client Feedback Loop with WP Feedback

torquemag.io :: Receiving, managing, and acting on client feedback in an effective way is still problematic for web design agencies and freelancers all over the world. A new WordPress plugin — WP Feedback — is taking a swing at solving the massive problem. In this post, we’re going to take a look at how WP ...

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What is ARIA Markup? – A Beginner’s Guide

torquemag.io :: Accessibility is a major issue in today’s online world. These days, having a website that many people struggle to navigate is considered unacceptable. ARIA markup is a step in the right direction. It’s an answer to the question how you can make your website more usable for those with disabilities. ...

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How to Retain Customers Online

torquemag.io :: It is essential to bring new customers to your e-commerce store, but it is more important to keep them coming back. Customer retention is better than customer acquisition. You can improve the loyalty of your regular customers, which, contrary to popular belief, is a bit more difficult for new ...

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